What is Bigger and Better Business
Bigger and Better Business became the first national program of Phi Beta Sigma Fraternity. It was first introduced at the Tenth Anniversary Conclave, in Philadelphia, Pennsylvania (December 1924). When Bigger and Better Business was adopted as a national program, special emphasis was placed on encouraging and promoting Negro businesses. At its inception, the program sought to encourage Negro businesses to improve their business acumen, efficiency and service to the public, to be competitive with other businesses.
The umbrella of Phi Beta Sigmas’s Bigger and Better Business platform is very large. It ranges from adopting black business to teaching Brothers interview skills and even how to dress for success. Below are program names and links
BLACK SPEND INITIATIVE
Why is capturing Black Spend important?
A dollar spends 28 days circulating in the Asian community; 19 days in the Jewish community; 17 days in predominately WASP communities; and 7 days in Hispanic communities. A dollar circulates for only 6 hours in the black community. In other words, when a Black person earns a dollar, it is typically not spent with a Black-owned business. 99% of our $1.3 trillion buying power is spent outside of our community. Blacks spend less money in Black-owned businesses than other racial and ethnic groups spend in businesses owned by members outside of their groups. By changing nothing, nothing happens.
How can we become a Change Agent?
While we continue to assist Black-owned businesses with development, promotion and growth, we are adding another laver that will document our Black Spend. The goal of this document is to assist our chapters from the International, Regional and State levels on how to effectively implement our Black Spend Initiative. As we promote and patronize these businesses with our financial support, we will document the spend. Black Spend dollars spent individually or collectively by the Chapters, Regions, and International levels will roll up to include a TOTAL Spend. Chapters will have the ability to insert this Black Spend Initiative amount on their PIAs going
forward.
Ideas to promote, patronize and capture Black Spend.
International Bigger and Better Business Team
ADOPT-A-BUSINESS INITIATIVE
The purpose of our International Adopt-A-Business Initiative is to assist Black-Owned businesses with the development, promotion, and growth of a black-owned business. This initiative supports Phi Beta Sigma Fraternity Incorporated's International Bigger and Better Business program. The goal of this document is to assist our chapters from the International, Regional and State levels on how to effectively implement our Adopt A Business initiative. As a team we have listed below a few ways in which your chapters can promote, patronize and spotlight your chapters adopted business, Understand why an Adopt A Business MOU is important to have in place, as well as the benefits of establishing a relationship with your Adopted Business.
Benefits of establishing relationships with your chapters Adopted Business
Chapters can receive discounts or funding from the businesses in which they spotlight. (Ex: A business may provide a certain percentage of the net proceeds that your chapter and the community spend within a specific day, month, or year back to the chapter)
The businesses in which your chapters have established a relationship with can place your chapter's calendar of events inside of their businesses and they can promote your chapter events on their business website.
Business partners can provide other business resources that may tailor to your chapters needs when it comes to various events that your chapters may nave throughout out the year.
Business owners are encouraged to leverage chapter members resources and skill sets to enhance their business acumen.
Why an Adopt-A-Business MOU is important to have in place?
Ideas to promote, patronize and spotlight your chapters Adopted Business
Below are links that will take you to our National Webpage:
Sigma Business Initiative
Tax Awareness
Project S.E.E.D
"The Blue Corner” (A place where Business owned by Brothers and Soror) so far I have 3 Trying to get more!!!
Bro. Jason Bradshaw
Bradshaw Tech and Designs
IT Consultant and Website Development
bshawdesigns.com
3345059858
Kerry B
Poet, Professor, Promoter
Co-owner of the Majesty Lounge in Bessemer, AL
majesty-lounge.com
kerrybpoetry@gmail.com
www.kerrybpoetry.com
www.facebook.com/kerrybpoetry
Twitter and Instagram @kerrybpoetry
amazon.com/author/kerryb
(205) 225-2512
Ken Montgomery
414-587-5751CB&C
Caribbean Beach and Cruises
https://kenmontgomery.inteletravel.com/booktravel.cfm
Bigger and Better Business became the first national program of Phi Beta Sigma Fraternity. It was first introduced at the Tenth Anniversary Conclave, in Philadelphia, Pennsylvania (December 1924). When Bigger and Better Business was adopted as a national program, special emphasis was placed on encouraging and promoting Negro businesses. At its inception, the program sought to encourage Negro businesses to improve their business acumen, efficiency and service to the public, to be competitive with other businesses.
The umbrella of Phi Beta Sigmas’s Bigger and Better Business platform is very large. It ranges from adopting black business to teaching Brothers interview skills and even how to dress for success. Below are program names and links
BLACK SPEND INITIATIVE
Why is capturing Black Spend important?
A dollar spends 28 days circulating in the Asian community; 19 days in the Jewish community; 17 days in predominately WASP communities; and 7 days in Hispanic communities. A dollar circulates for only 6 hours in the black community. In other words, when a Black person earns a dollar, it is typically not spent with a Black-owned business. 99% of our $1.3 trillion buying power is spent outside of our community. Blacks spend less money in Black-owned businesses than other racial and ethnic groups spend in businesses owned by members outside of their groups. By changing nothing, nothing happens.
How can we become a Change Agent?
While we continue to assist Black-owned businesses with development, promotion and growth, we are adding another laver that will document our Black Spend. The goal of this document is to assist our chapters from the International, Regional and State levels on how to effectively implement our Black Spend Initiative. As we promote and patronize these businesses with our financial support, we will document the spend. Black Spend dollars spent individually or collectively by the Chapters, Regions, and International levels will roll up to include a TOTAL Spend. Chapters will have the ability to insert this Black Spend Initiative amount on their PIAs going
forward.
Ideas to promote, patronize and capture Black Spend.
- As a team we have listed below a few ways in which your chapters can effectively implement this initiative.
- A process or which to capture individual, and collective BlacK Spend will need to be developed at each level
- Once documented at each level the Black Spend amount will roll up with a total Black Spend.
- Each Chapter can designate (any number) a specific Black Business for the Chapter to patronize for that Month. Those funds spent are to be documented/communicated back to the Chapter brother who is the keeper of record of Black Spend.
- Brothers (individually) upon patronizing any Black Business can record document/communicate back to their Chapter brother who is the keeper of record of Black Spend.
- Each Chapter will have the ability to capture, and record Black Spend totals on PIA's.
- The recording of BLACK SPEND can be initially added to the CSAF as bonus points until a full BLACK SPEND program has been outlined and approved --- Chapters can receive a spec amount of points for a specific amount of recorded BLACK SPEND, or by hosting BLACK SPEND educational activities.
International Bigger and Better Business Team
ADOPT-A-BUSINESS INITIATIVE
The purpose of our International Adopt-A-Business Initiative is to assist Black-Owned businesses with the development, promotion, and growth of a black-owned business. This initiative supports Phi Beta Sigma Fraternity Incorporated's International Bigger and Better Business program. The goal of this document is to assist our chapters from the International, Regional and State levels on how to effectively implement our Adopt A Business initiative. As a team we have listed below a few ways in which your chapters can promote, patronize and spotlight your chapters adopted business, Understand why an Adopt A Business MOU is important to have in place, as well as the benefits of establishing a relationship with your Adopted Business.
Benefits of establishing relationships with your chapters Adopted Business
Chapters can receive discounts or funding from the businesses in which they spotlight. (Ex: A business may provide a certain percentage of the net proceeds that your chapter and the community spend within a specific day, month, or year back to the chapter)
The businesses in which your chapters have established a relationship with can place your chapter's calendar of events inside of their businesses and they can promote your chapter events on their business website.
Business partners can provide other business resources that may tailor to your chapters needs when it comes to various events that your chapters may nave throughout out the year.
Business owners are encouraged to leverage chapter members resources and skill sets to enhance their business acumen.
Why an Adopt-A-Business MOU is important to have in place?
- It serves as written evidence that a partnership exists between the chapter and the Adopted Business.
- It sets the terms and understanding between the Chapter and the business that is being adopted.
- The goal of the partnership is to encourage minority businesses to improve their business acumen, efficiency and service to the public in order to favorably compete with other businesses.
Ideas to promote, patronize and spotlight your chapters Adopted Business
- invite local businesses to your chapter me to discuss their goods and services
- Patronize these businesses in a show of financial support
- Promote and spotlight these businesses within your local communities
- Feature these businesses on your chapter's websites, newsletters, social media pages and during your chapter
- Conduct virtual Business Fairs as well as Business Forums within your prospective communities.
Below are links that will take you to our National Webpage:
Sigma Business Initiative
Tax Awareness
Project S.E.E.D
"The Blue Corner” (A place where Business owned by Brothers and Soror) so far I have 3 Trying to get more!!!
Bro. Jason Bradshaw
Bradshaw Tech and Designs
IT Consultant and Website Development
bshawdesigns.com
3345059858
Kerry B
Poet, Professor, Promoter
Co-owner of the Majesty Lounge in Bessemer, AL
majesty-lounge.com
kerrybpoetry@gmail.com
www.kerrybpoetry.com
www.facebook.com/kerrybpoetry
Twitter and Instagram @kerrybpoetry
amazon.com/author/kerryb
(205) 225-2512
Ken Montgomery
414-587-5751CB&C
Caribbean Beach and Cruises
https://kenmontgomery.inteletravel.com/booktravel.cfm
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